The goal of the investment program, funded through the incentives provided by the Ministerial Decree of October 30, 2019, on “Innovative Investments” under the PON (National Operational Program) Enterprise and Competitiveness 2014-2020 measure, was to implement innovative investments that enable the technological and digital transformation of the company. It also aimed to promote the company’s transition to a circular economy model by adopting solutions that make the production process more sustainable.

Specifically, we chose to strengthen the upstream process of the entire production cycle—the production of molds for soles—to make it even more effective, faster, and higher-performing in response to the demands of very discerning clients.

Specifically, the following objectives were achieved:

• Improved product quality: This was achieved through the high-definition, 5-axis, computer numerical control (CNC) machining of the molds, which strengthened customer relationships.
• Increased production process effectiveness and efficiency: This was done by overcoming the limitations of manual and traditional methods and accelerating the time-to-market.
• Reduced consumption of raw materials: This resulted from making the production system more efficient and reducing production waste, leading to a consequent reduction in environmental impact.